Our Estimate: Verisign Manages Over 100 Million .COM Domains
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January 26th, 2012 by
Susan Prosser
Verisign publishes a daily “zone file” of registered .com domain names with their associated nameservers. Yesterday the zone file listed 99,837548 .com domain names and that number has been growing by an average of about 22,000 net new .com domain names per day so far in 2012. But there are two general categories of domain names that exist but are not listed in the zone files.
The first category is well known, at least to people who work in and around the domain industry: domains in the Redemption or Pending Delete periods. Each day tens of thousands of .com domain names hit their renewal date. There are currently 2.1 million .com domain names in either Redemption or Pending Delete status.
The second category is much less well known, a category DomainTools refers to as ‘dark domains’. Domain names that exist, but are not pointed to nameservers, are not listed in the zone file and therefore not counted by most sites that track domain registration data. An example of such a domain is Spectrum.com; it exists but has no nameservers, and does not resolve to a website. Another example is theexpertcare.com; the Whois record indicates a fraud alert on the domain name and a ‘suspended’ status. This domain is also not in the zone file and yet is certainly not available for anyone to register.
Only Verisign knows for sure how big the list of dark domains is, but we have conducted ongoing proprietary research that reveals over 400,000 known dark .com domain names, as found in blank-nameserver.com. This count is included in the recently updated domain statistics data on our DailyChanges.com website. Our calculation of .com domains includes those listed in the zone file plus the dark domains. With that information in mind, we calculated the current total of .com domains managed by Verisign to be over 100.2 million.
100 million actively registered domains is an enormous achievement for the dominant TLD worldwide, and congratulations are in order for Verisign and the registrars which support .com.
As we all know, .com is the biggest top-level domain by a long, long way. For comparison, the next biggest gTLD today is .net with a relatively small 14 million domains. In country codes, Germany’s .de leads with almost 15 million. The closest competitor to .com among the gTLDs introduced by ICANN since the year 2000 is .info, with about eight million domains.
There’s no doubt at all that .com is the domain of choice for most of the world, but it’s taken it a long time to get to 100 million. From its creation in early 1985, it took the registry two and a half years to reach just 100 active names. It was not until 1997, in the middle of the rightly-named dot-com boom, that the one millionth concurrently active .com domain name was registered. In addition, there have been over 300 million other unique .com domain names registered and deleted since the inception of the TLD.
Our records show that the biggest growth period for active .com names came between 2005 and 2007, the height of the domain tasting craze. During this time, many domain investors used a loophole in registration rules to sample type-in traffic for free. Investors kept the domains they found that were most likely to profit from pay-per-click parking. In 2006 the .com zone grew by over 14 million names, driven by this speculation. In both 2005 and 2007, it grew by over 12 million names.
Since then, a change to ICANN’s rules means the tasting market has dropped to virtually nothing, but the .com zone continues to grow faster than it did pre-tasting, showing an increased demand for domain names as more new Internet users come online globally. In 2011, DomainTools counted almost 8 million net new active .com names added to the DNS. The number was about the same in 2010.
The big question in 2012 is: what will new gTLDs – such as .web, .music, .green, .shop, .paris, .gay and all the others, not to mention “dot-brand” domains – mean for .com? Many people believe that .com’s position is unassailable, that .com will always be king.
Will new gTLDs mean that .com will grow more slowly in future? Will companies use their new branded gTLD domains instead of buying up thousands of defensive .com registrations? Or is it more likely that for every registration in a new gTLD a company makes, it still feels the need to register a matching .com domain? Nobody knows the answers to these questions yet, but it’s going to be fun finding out!
What do you think?
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Melbrourne IT just announced to me they purchased the Digital Brand Management Services (DBMS) division from Verisign. This makes it clear that VeriSign is going back to focusing on the more profitable registry business. I talked with William Roper (CEO of Verisign) less then a year ago and he indicated that a leaner more focused business was his goal as the incoming CEO.
Do you feel like paying more money for a Domain Names? Good news! You are in luck, Verisign is forcing another global price increase in both DotCom and DotNet (do you hear the sarcasm in my voice, god I hate monopoly). The wholesale price is going up yet again for another straight year in a row. Verisign is allowed to continue raising prices every year 7% thanks to the agreement they signed with ICANN two years ago. The good news is Premium domains will soon cost more because crappy domains will cost $50 a year soon enough.
A new hope has just surfaced against the Verisign-ICANN monopoly. ICANN granted Verisign a contract that has no ability to end and has price increases that are baked into the contract forever. The new hope is an underdog watch group known as the “Coalition for ICANN Transparency, Inc.” (CFIT) that has
The United States Department of the Treasury, Office of Foreign Asset Control (OFAC) made an update to their list of Specially Designated Nationals (SDN’s) with whom engaging in trade or provisions of services is a federal felony. The SDN list is separate from the country sanction programs also administered by OFAC. The organizations that own these domains names are not allowed to do business with the US companies. Because the registries of these domains (Verisign and PIR) along with the ICANN registrars both have names on this list they will be forced to take some action against the domain owners that have been listed.
Domain owners that pay the renewal fee on their domain after expiration date and then transfer away from their current registrar are getting fleeced out of a year of registration. Under the right conditions and if everything aligns correctly we find that hundreds of transaction each day are being deprived of a paid domain year. I confirmed my finds when I found Pat Kane the Director of Business Operations of Verisign during the ICANN meeting in Lisbon. No registrar that I am aware of proactively provides a refund if the domain owner transfers away within 45 days of the anniversary of the domain creation and renewed after the expiration. I asked a few registrars and Elliot Noss the CEO of Tucows went on the record and said he would provide a refund when this edge case happened at Tucows. Mr. Noss doesn’t believe that many domain owners experience this at his registrar because their transfer policy allows domain owners to transfer out after expiration. At a registrar like Godaddy the edge case may happen a lot, if a registrar blocks the transfer during the grace period until the domain is paid for the case will happen more often.
I think I have got about 6 calls in the last day from large portfolio owners. They want to know how to clean their portfolios. This is a hard question to answer because there is no good way to clean house. If you think you own a TM domain and don’t want the liability of owning it even if you delete it you can be sued. Domain Tasters sometimes own a domain for less then 5 days and get lawsuits months after they owned the domain. So if you have a portfolio and owned the domain for 2 years and delete it you are not sitting in the clear. Registering the domain is enough is to cause someone to sue you. So if deleting the domain doesn’t resolve all the conflicts how does a portfolio owner get clean. Let’s say you own 100,000 domains. You are likely to have at least 0.5% of the domains that can conflict with someone else. There will always be conflicts. The best advise is don’t sell off your trademark domains, delete them. The penny pitchers inside the portfolio companies really want to do this but it can really bite a portfolio holder in the end. When you are trafficking in TM domains and may bite the company in the end just as hard has holding them long term.
“The Value of Trust” was VeriSign, Inc. (Nasdaq: VRSN) tag line. On September 15th 2003, Verisign launched a service called SiteFinder that violated several RFCs and appeared to alter the way the Internet worked so that Verisign could make some quick money. They did this unilaterally without ICANN’s permission. This was a huge black eye for Verisign and forever altered the way I thought of them. I wrote a piece in 2003 called the 
Stratton Sclavos stepped down from his positions as CEO of VeriSign for undisclosed reasons. The company then named William Roper Jr. as president and chief executive and Edward Mueller as Chairman of the board. Mr. Roper had served as the board’s lead independent director and has been a board member since November 2003. Mr. Roper most recently served as executive vice president of Science Applications International Corp., a diversified technology services company. Mr. Mueller has been a director since March 2005 and was former head of specialty retailer Williams-Sonoma.