Author Bio: Peter Mead
I’m Peter Mead, and I am a Web Consultant. My business is called Peter Mead iT and I offer personalized WordPress Design and specialized SEO solutions with a strong focus on Web Strategy. I also work with buying and selling websites and online business opportunities. I live near Melbourne, Australia and I service clients both from Australia and in the USA at this time.
How I Found Out About DomainTools And Won a Great Client
I first came across DomainTools through a close colleague of mine who owns Australia’s domain name trading forum, DNTrade.com.au. He loaded up DomainTools.com on his PC in the office one night. I was firstly struck by how fast it ran and the depth of the data it returned.
I signed up for a free account thinking “Yeah, I look up domain name information dozens of times every day, so if it is good, I will buy a PRO account.” I am always happy to pay for good tools, after all, professionals are as good as their tools right?
I immediately put my DomainTools account to good use while troubleshooting a website for a potential client. She was not sure what had happened, but her website went offline and she could not figure out why. I did not have access to her hosting account so I could not access the domain name records directly to troubleshoot the problem. So, I started with the good old Whois lookup, which of course displayed name server records, amongst many other DomainTools specific details. I could identify that the name servers were set incorrectly for her website. She is now a great client of mine.
At this point I was hooked on DomainTools and I started looking to tell my clients and followers about DomainTools, via Twitter and Facebook.
Every Day Use of Domain Search, Domain Suggestions, Reverse IP, and Whois History
I went along and met the awesome guys and gals at Flippa.com in Melbourne. They showed us some pretty cool data on how Websites on Flippa make money. This really went a long way to explaining niche trends that are working. So, I went to the office and I logged into my PRO account. I used the Domain Search and Domain Suggestions tools, then registered a bunch of names that I was able to derive from high value keywords, through refining my searches, removing hyphens from the names, and putting keywords at the start of the name and so on.
I now login to my PRO account every day to check on domain name records. A good example of this is when I am checking the Flippa.com listings. I will run a Whois History check to see how long the current owner has had the domain for and who owned it before they did, how many times it has changed hands. Also useful is the Reverse IP for verifying how many other names are on that IP.
Monitoring Brand Terms with Brand Monitor and Domain Status with Domain Monitor
Using Brand Monitor is, I find, a great way that I can protect my clients’ products and trademarks IP. I enter the text string that I want to monitor so that I can capture all new domains registered with my brand in them. Next I enter any ‘Exclude Terms’ to avoid false positives for common terms that are not related. I want to monitor new domains, as this is a great advantage for my clients. Getting visibility into newly registered domain information allows me to make recommendations to my clients. This is also extremely insightful as it aids with decisions around what brands and domain names to invest in.
I also use the Domain Monitor as a sort fail-safe for expired domains. When a client forgets to renew and the domain goes into redemption, I can receive an alert and then renew the domain while there is still time. This is a very useful option which adds to the services I provide. Also, with a bit of imagination, you can see some other pretty strategic reasons to find about about expired domains for specific brands.
What other uses do you get from these tools? I’d be interested to hear from others using DomainTools’ Whois History to check on domain names prior to purchasing.