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Reinclusion Request into Google

November 21st, 2007 by Jay Westerdal

Google WebtoolsI get this questions a lot, “Does parking your domain hurt your domain’s resale value?” The answer, Yes. You will be hurting the Internal Search Engine scores attached to the domain. Search Engines are more temporal then you would imagine. It is not about having the best site right now, it is often about having a history of being the best site. Credibility doesn’t come overnight so don’t expect your search engine rankings to either. By parking a domain that you plan to develop you are really de-optimizing the domain for future development.

BlacklistHowever, I want to stress there are ways to mitigate the damage that parking can cause. If you want to trick a search engine into indexing a parking page you might be messing with fire. These search engine are smart and can see when you are just serving ads. Robots.txt should be used to exclude the entire site or the parking portion of the site from the search engines. If a domain name is robots.txt’ed off from the world it if very unlikely it will get put on a blacklist.

The better your domain, the more likely it will be delisted when parked. If other SEO people out there want that first position they will report you to Google using the Google Spam Removal Tool.

A lot of developers don’t want to buy a domain for a new site that has been blacklisted at Google. I however see opportunity. If you want to build a company on the domain there is no problem doing it. Buy the domain, Take down the parking page, place some content on the site, build some value to visitors, and then finally submit a Reinclusion Request to Google. I did this with DomainTools.comDomainTools.com, I bought the domain from a guy who had adult content on the old site.

Reinclusion Highlight
When requesting reconsideration of a site that has violated the webmaster guidelines you will be asked to pledge no more violating the Google guidelines.

  • Upon reviewing your site, you found that it violated our webmaster guidelines and you’ve made changes to your site so that it adheres to the guidelines. [?]
  • OR

  • You recently acquired a domain which you suspect may have previously violated our webmaster guidelines.

Once it is done they advise that it may take several weeks for the re-evaluation process.

Specifically the guideline say, “If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.” In other words, if you just display ads there is no unique content. Google will remove your domain from its Search Engine and put you in the blacklist.

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Posted in Domain Parking, Google | 13 Comments »

Comments

  1. crinux Says:

    Domainers will outlast google and will outgoogle the search.
    crinux.comcrinux.com

  2. spambait85738 Says:

    Right but they all get parked for a bit. Atleast until you get your server space up and figure out some content.

    Maybe parking services should let the domain owner upload some content in the form of “htmlf” server side includes or something. If they’d do that I could leave my domain names parked but still develope them.

    Then I’d be doing what I do best and the parking company would be doing the monetization which they are good at.

  3. webmaster24 Says:

    Spambait, your idea is something I’m developing for a while, but with a twist.
    As for banned domains, I also don’t care. If the name is good, I will buy it and clean it’s name.

    Nuno Oliveira
    CatalogDomains.comCatalogDomains.com

  4. westofwillamette Says:

    Jay, while a parked page won’t get you good search engine rankings, I don’t believe your site will be “banned” or “delisted” just for parking. To the best of my knowledge, all my parked pages are indexed just fine and nothing I can see in the Google Webmaster Guidelines suggests that parking violates them in any way.

    Todd Mintz

  5. spambait85738 Says:

    Hi Webmaster24, I agree with you there, when I’m wearing my developer hat the banned status doesn’t much matter as I figure a good site will get “Googled” or you can get the ban lifted and I haven’t had any sites banned yet. I picked up one which might have been banned but the ban disappeared a few days after I registered it. Can’t even remember which domain it was now.

    I have a webboard program (with a banner tosser) template site I can stick on appropriate sites (where a community might be developed) but some domains/sites just don’t fit that model. And that takes time.

    Another idea might be a parked page with built in Blogging software or a events list calendar where the domain owner could update the events list database himeself. But just the Server Side Includes would help.

    It sure would be nice to have that ability to add good content to a parked page. Let us all know when/if you get your parking pages idea working commercially.

  6. crinux Says:

    TrafficZ allows for some contents on parked pages, check Worldbeam.comWorldbeam.com and the google search. They will roll out new features and more freedom for domainers next year.
    crinux.comcrinux.com

  7. Christian-SEO Says:

    I disagree about the parking “hurting” a domain. But it depends on where it’s parked and what you can do to customize the page. After my parked domains have a change to age I find they are mostly getting a PageRank of at least 1 or two.

    I used this PR as leverage to sell a domain that I was offered $450 for into a $1,000 selling price. The beauty of PR and links is in the beholder, but I can’t see anyone saying it’s a negative…!

    Heck, we even have one domain that was purchased new, parked at Godaddy (don’t ask)with NO optimization and it has a PR2!

  8. jeff9 Says:

    Who the hell does google think they are? can’t sell links – can’t have affiliate links w/o other content etc….

    only google can make money easily – not the average webmaster

  9. aneesa27 Says:

    I am new in website business and have noticed that my site is not in Google search and when I click for adsense account, it just flicker as if loading but site doesn’t appear. Does it mean that there was any violation or what? and if unknowingly I violated, how can I know what was the violation and how can I get re-included?

    UPDATE BY JAY: Plug your domain into Google Webmaster Console and check it out. Try “site:domain.comdomain.com” on google too. Google should have at least one page indexed. If you don’t see anything, they you are most likely banned.

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