KidsToys.com for $250,000

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August 2nd, 2007 by Jay Westerdal

Kids ToysWhat do people search for when they want to buy Kids Toys on the Internet? What else but the Internet Keywords, “Kids Toys”. The overture search score of 8,521 is awesome of this domain. People are searching directly for this product and they are easy to ship. For $250,000 that would only buy a few months of advertising by one of the big companies in the toy industry. We are approaching several major toy retailers to let them know about the domain.

Kids Toys are another Billion dollar industry. eToys went down in flames, but before it did it was valued at $100 Million. Nearly all the eToys assets were acquired by KB Toys in two separate bankruptcy auctions, then later sold to D.E. Shaw, a New York based hedge fund.

In 1999, the company was involved in high-profile dispute with Swiss art site etoy.cometoy.com. EToys attempted to seize the etoy.cometoy.com domain from etoy on the grounds that it was confusingly similar to its own domain, but it relented after widespread Internet outrage.

The eToys.comeToys.com website was eventually reopened by eToys Direct Inc., a descendant of Internet startup and KB Toys partner Brainplay.comBrainplay.com. It continues to market toys by mail order under the eToys name through both the website and printed catalogs.

The Domain KidsToys.comKidsToys.com is a steal at $250,000. To bid on the domain or other domains going to auction please visit DomainTools Live auction for more details. The Live Auction is August 15th in Seattle Washington and we are also accepting bids online as well.

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Posted in Domain Auction, Domain Roundtable, DomainTools Auction | 4 Comments »

Comments

  1. beggers Says:

    Jay, the toy business is huge and I’ve submitted Windups.comWindups.com for your consideration. Windup toys are some of the most popular kid’s toys. As kids, we all had them and they are still popular today. Windups.comWindups.com is a great one-word toy industry name. Thanks.

  2. ambigram Says:

    Jay, I submitted cToys.comcToys.com, great for collectable toys of all kind, and super short and easy to brand and remember. It should be on the list, especially if you are contacting toy companies!

  3. cybertonic Says:

    No problem – Gooid name at the right price.

  4. nien Says:

    Dear Sir

    I have listed a number of domains for your companies consideration for inclusion in the Live Auction on August 15th.
    The domains are videogratuit.comvideogratuit.com / videosgratuit.comvideosgratuit.com / gratuitvideo.comgratuitvideo.com / gratuitvideos.comgratuitvideos.com

    VIDEO GRATUIT (French = Free Video) Overture France = 11190 last month / US Overture = 3142

    DomainTools has not listed these domains in the auction to date, that of course is a company decision, However, I initially left the reserve at £1,000.
    I am hopeful that DomainTools will allow me the time to raise the reserve from my own judgment or possibly suggest a realistic reserve according to your market knowledge.

    The ability to have some knowledge of the minimum reserve DomainTools set for a domain prior to entering the auction is important as shown by the minimum value placed on kidstoys.comkidstoys.com

    I ask this question as I am considering placing a number of premier .co.uk domains registered in 1999 for listing and two premier Italian.comItalian.com domains.
    The domains are

    CHILDRENS.CO.UKCHILDRENS.CO.UK / childrensgames.co.ukchildrensgames.co.uk / childrenstoys.co.ukchildrenstoys.co.uk / childrensshoes.co.ukchildrensshoes.co.uk / childrensshops.co.ukchildrensshops.co.uk / childrensfashion.co.ukchildrensfashion.co.uk /
    Overture lists the singular terms / UK Overture search numbers in order = 40228 /13457 / 22511/ 7474 / 116 / 336 /

    CHILDRENS.COMCHILDRENS.COM is owned by The Children’s Medical Center Dallas mission. This will not be sold and therefore no competition.

    The Italian domains valigeria.comvaligeria.com = Luggage / pelletterie.compelletterie.com / pelletterie.netpelletterie.net = All Leather goods handbags, purses……

    If you can answer my enquiry directly or through this blog I would be most grateful.